Comerica Bank's call centers ranked #1 for the second half of 2016, according to the latest benchmarking survey of O'Connor & Associates, a New Jersey-based research firm.
Comerica has now placed first in the twice-annual survey for eight consecutive years. The survey measures several call center attributes among 10 national and regional banks.
"This is a reflection of our service and sales protocols across all of our customer-facing teams and exactly what our customers have come to expect from us," said Frank Natoli, senior vice president and director of Comerica's Customer Contact Center.
The O'Connor Industry Benchmark report monitors the sales proficiency of bank agents who accept incoming calls from prospective customers. The O’Connor evaluators pose inquiries into: 1) opening a new checking account; 2) opening a new CD or money market account; or 3) inquiring about a personal loan.
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